This is the type of culture that I want in my business. BluWater Consulting's scrum practice did this very well. Everyone on the team had a variety of skills from UI to the database and everyone TOGETHER was responsible for delivering the product successfully. The bottlenecks in the team were what they were and there was no preconceived notion that the company could perfectly staff a project with just the right resources. So they instead hired good balanced players and made sure that OVERALL they had the competence available to build the solution. They started into their projects aggressively and the team sorted itself out and figured out how to organize in order to deliver as effectively as possible; roles were project specific and always will be because there are different casts of characters on every project.
My current company is considering making teams of UI specialists people and teams of Database specialists generally and for each project. I'm not so much into the idea. I don't think we should be creating practice areas; we already know who the specialists are. Let's not take the focus off of shipping the best product with the resources we have and think about "organization". We need to organize around THE CUSTOMER, not ourselves and our competencies!
Yes, some people are talented designers and very artistic and others are highly mathematical and systems thinking but let's not pre-focus our teams on concepts other than the customer and getting things done.
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